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Design Thinking Training

The term “Design Thinking” is not new. The combination of these words appeared as early as the 1960s in the context of the work of designers (graphic designers, packaging designers or corporate brand designers) and their design approach. However, it wasn’t until the 21st century that Design Thinking emerged as a structured method of problem solving.
 
We now see design thinking as a way to create innovative services and products. The starting point is a deep understanding of user needs. The next steps include diagnosing the situation, formulating the problem well, generating innovative solutions, prototyping and testing.
Become a master of Design Thinking!
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Purpose of Design Thinking Training

Through Design Thinking training, participants will gain knowledge and skills that will enable them to create innovative solutions that address real user needs.
The Design Thinking training will introduce participants to the concept of this method, its history and principles. Participants will learn how it differs from traditional problem solving and what benefits it offers. In particular:

  • They will learn to empathize with users, identify their needs and expectations. As a result, they will be able to design solutions that are truly useful.
  • They will develop skills to generate new ideas and solutions. Participants will learn to think outside the box and go beyond the box.
  • They will learn methods for rapid prototyping and testing them with users. Through this, they will learn to verify their ideas and iteratively improve them.

Check out the benefits of using Design Thinking and attend our training!

The training course “Fundamentals of Design Thinking” is aimed at people who want to:

Develop problem-solving skills in a user-centered manner:

Design Thinking is a methodology that focuses on understanding user needs and creating solutions that meet them. Trainees will learn how to use empathy, observation and various research techniques to identify problems and generate innovative solutions.

Cooperate more effectively:

Design Thinking is an iterative process that requires collaboration with people with different skills and perspectives. Trainees will learn how to communicate effectively, share ideas and work as a team to achieve common goals.

Create better products and services:

Design Thinking can be used to create all kinds of products and services, from software and websites to physical devices and marketing campaigns. Trainees will learn how to use Design Thinking to create solutions that are both useful and attractive.

Here are some examples of people in the IT industry who can benefit from this training:

  • Programmers: Developers can use Design Thinking to better understand user needs and create more intuitive and easy-to-use software.
  • UX/UI designers: UX/UI designers can use Design Thinking to create user interfaces that are both aesthetically pleasing and functional.
  • Product managers: Product managers can use Design Thinking to identify new product opportunities and create strategies to bring them to market.
  • Business analysts: Business analysts, who often rely on data and analysis, can use Design Thinking as an additional tool to gather qualitative information and build empathy with users.
  • Marketing professionals: Marketing professionals can use Design Thinking to create marketing campaigns that are more engaging and effective.

The “Fundamentals of Design Thinking” training is a valuable source of knowledge and skills for anyone who wants to develop their problem-solving, collaboration, and innovative solutions skills.

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Frequently asked questions about Design Thinking training?

What is Design Thinking?

Design Thinking is a people-centered process of problem solving and innovation. It involves empathizing with users, understanding their needs and creating solutions that are both desirable and useful to them.

What are the stages of Design Thinking?

There are many different frameworks of Design Thinking, but in general the process consists of five stages:
 
  1. Empathy: Understanding users' needs, desires and frustrations.
  2. Definition: Identifying the problem to be solved.
  3. Ideation: Generating as many ideas for solutions as possible.
  4. Prototyping: Creating prototypes of solutions to test them.
  5. Testing: Getting user feedback on the prototypes and iterating to improve them.
 

What are the advantages of Design Thinking?

Design Thinking has many advantages, including:
 
  1. Helps focus on user needs.
  2. Encourages creativity and innovation.
  3. Allows for rapid testing and iteration of ideas.
  4. Leads to solutions that are both desirable and useful.

What are some examples of applications of Design Thinking?

Design Thinking can be used to solve a wide range of problems, from creating new products and services to improving existing processes. Some examples of Design Thinking applications include:
 
  1. Developing a new mobile app that helps people stay in shape.
  2. Creating a better way to deliver services to customers.
  3. Improving the onboarding process for new employees.
  4. Developing a new marketing campaign for a product.
 

How do I get started with Design Thinking?

Is Design Thinking right for every company?

Design Thinking can be applied by companies of any size and in any industry. It is especially useful for companies that want to be innovative and create products and services that meet user needs. Today, Design Thinking, as thinking outside the box, is taught at Stanford and all leading universities and schools, and is promoted at all levels of business. Design Thinking is even being introduced in elementary schools as a separate subject, alongside math or geography. More and more companies are working using Design Thinking, and some, such as SAP, have Design Thinking written in as a fundamental pillar of their growth strategy. Employers in Germany are already beginning to include the ability to work with Design Thinking in their hiring criteria.